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Press Releases Introducing Westland’s new General Manager – China Gary Yu

Gary Yu

Westland Milk Products has appointed Chinese national Gary Yu to lead its Shanghai-based team in China.

Yu will champion the drive by New Zealand’s second biggest dairy co-operative to strengthen its dairy-based nutritionals market in China and gain a larger share of the burgeoning Chinese foodservice market.

“Westland has a strong foothold in China with its nutritional products, including infant formula,” says Chief Executive Toni Brendish. “These products represent our core business there.

“Gary has extensive on-the-ground experience of key account management, marketing and supply logistics and forming innovative partnerships with Chinese commercial customers. This will be invaluable for Westland to make sure our nutritionals foundation remains strong and opportunities for its expansion are realised.”

Brendish says Westland will also be able to take advantage of Yu’s experience in the foodservice industry in China.

“China’s bakery industry has developed rapidly in recent years, with growing per capita consumption levels of baked goods. Gary has grassroots experience of the demands of local consumers. Under his leadership Westland will accelerate its expansion in the foodservice market to provide more products to our customers, creating better business value while strengthening our return to shareholders.”

Prior to joining Westland, Yu was Managing Director Greater China for Griffith Laboratories. He also worked at Coca-Cola (China) Beverage Limited and Unilever Bestfoods China. He graduated from Shanghai Normal University with an MBA from the joint programme between Shanghai University of Finance and Economics, and the United States Webster University.

ENDS

Media inquiries to:

Steve Attwood
Communications Manager
E: Communications@westland.co.nz
P: 03 943 0580
C: 027 4191080
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